Ill Manors blog task
What examples can you find of the Ill Manors brand on the Ill Manors website homepage screengrab above?
Straight away we are presented with a banner on top of the screen which advertises the release of the film on DVD and Blu-ray. This was done to let the viewers know that the film is available on purchase for those who are fans and like to own a copy for themselves.
Furthermore, the side bar displays a logo with various links to videos, stills and reactions so that they audience can feel like they're in the world of iLL Manors and they can explore further if they wish. Other than that they only other branding is the image which has a hashtag embossed into the wall and encourages those who visited the site to tweet about the film.
How does the website encourage the audience to buy or interact with Ill Manors products?
The first thing is the banner on the top of the website which encourages users to buy the film and the second product is the graffiti on the wall in the centre which quotes 'iLL Manors Buy Now' which can have a meaning for both Drew's album and the film itself. It could be said that the institutions are the brands themselves therefore at the bottom of the page below the credits are the institutional information.
Look at Plan B's official website. How does it use social media in terms of content and design?
The website features all its social media links on the top right of the page however generally the whole page focuses on links to articles about Plan B himself, his music and most of the links are from Planbuk youtube page which are embedded and ready to watch. This website was also used to promote the iLL Manors campaign.
The first thing is the banner on the top of the website which encourages users to buy the film and the second product is the graffiti on the wall in the centre which quotes 'iLL Manors Buy Now' which can have a meaning for both Drew's album and the film itself. It could be said that the institutions are the brands themselves therefore at the bottom of the page below the credits are the institutional information.
Look at Plan B's official website. How does it use social media in terms of content and design?
The website features all its social media links on the top right of the page however generally the whole page focuses on links to articles about Plan B himself, his music and most of the links are from Planbuk youtube page which are embedded and ready to watch. This website was also used to promote the iLL Manors campaign.
Scroll back through the wall to look at posts from around the release date of Ill Manors. How does this statement on Ill Manors link to other texts we have studied as part of this case study? Do you agree with his claim that he "won't justify" the riots?
I agree with Ben Drew's points and beliefs about the riots. His song may inspire young people to leave those dangerous social groups but it won't stop it all at once. Drew believes that people who are 'alienated' should be given a second chance and therefore iLL Manors and the music that he will make should give some sort of justification towards the riots. The impact the film had can't be put into figures however it is story that many people look up to.
Why do you think social media is overtaking official websites in terms of film promotion?
Social media is more effective than independent websites as social media has been established over many years and therefore poeple are more likely to interact with the text and other people also. This is because people feel more 'at home' than to independent websites where they may need some type long process to interact and often people want to stay and adjust to one medium and therefore this is one of the reasons why social media is more effective in terms of film promotion.
Social media is more effective than independent websites as social media has been established over many years and therefore poeple are more likely to interact with the text and other people also. This is because people feel more 'at home' than to independent websites where they may need some type long process to interact and often people want to stay and adjust to one medium and therefore this is one of the reasons why social media is more effective in terms of film promotion.
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